Kaktus Social

Kaktus Social is a bold innovator, inspiring companion and approachable expert.

Kaktus Social

01/ Knowledge
02/ Integrity
03/ Passion for Creating

Branding.

My first steps were to mirror Kaktus Social’s lively personality in all designs and text. I chose a color palette to spark creativity and symbolize energy, much like the energetic creators that Kaktus Social nurtures.

Content and Copywriting.

I wrote evergreen (seo-friendly) content rich in value, with a focus on digital marketing and enjoyable education for content creators.  Original imagery was created within each article.

Web Development.

Set up a user-friendly solution to maintain content management and blogging.  The front end was designed to be visually vibrant while displaying multiple article headlines across the page.

Motion Design.

Designed motion assets for future video partnerships, podcasts, and branding for their video content. This was done using character animations to show their playful side and demonstrate a high level of professionalism within video spaces.

Email Marketing:

To increase email sign-ups, I wrote an eBook on social media marketing that educates readers about AI-powered marketing tools. The Future of Social Media: AI-Powered explores the history and future of social media marketing.